DAY-2 CHECKPOINT
Full refund.
If the direction doesn't land on day two of a Sprint, you get your money back.
Few Businesses.
All Of Us.
We keep the slate small so every business we take on gets the whole collective. Two ways in.
WAY ONEMAKE US PARTNERS
For Unproven FoundersWith Proven Ambition.
Each cycle, we choose a few businesses solving consequential problems and work with them as partners: a smaller fee, and a stake for the collective. We only win if you do.
The Build
Brand, product, website or app, made by the same people who'd make it for a paying client.
The Growth
Positioning, go-to-market and the channels that follow, run in cycles you can see.
The Raise
When you're ready, introductions through the collective's network of operators and investors.
WAY TWOSTART WITH A SPRINT
Fixed Scope.Fixed Days.One Honest Price.
Three Sprints, priced in public. Pick the one that fits where the business is. One kickoff call, then fully async through the Portal.
Not sure which? The intake below will tell you, before any call happens.
BUILD TRACK · ONE FIXED PRICE
Positioning sharpened, a conversion landing page designed and shipped live, and one hero motion asset.
₹2L
India
$2,500
Global
Timeline
5 WORKING DAYS
Day 2 · Checkpoint
Day 5 · Ships live
AVAILABILITY
One slot a week.
Empathy > Ego.Especially when livelihoods are on the line.
Your business is not our portfolio piece. We tell you when something won't work, before you pay for it, not after. These are the rules we hold ourselves to.
Easy To Engage
Four Questions.We Read Everything.
No decks required, no warm intro needed. Plain answers beat polished ones.
If it's not a fit this cycle, we'll say so straight.
What You Need
Build something, grow the business, or a partner for both. "Not sure" is a fine answer.
What's The Business, And Why You
The problem, the ambition, and why you're the one who won't let it go.
Where It Stands
An idea, a live product, or a business decades old. Honest numbers; small ones don't scare us.
Contact + Timeline
Who you are, how to reach you, when you want to move.
Start With A Sprint
The Room You Get In The Deal.
Operators, founders and investors, in your corner from the first Blueprint to the fundraise.
Akshay M
Co-founder & CEO, SOF
The collective grows by invitation — operators and founders who want skin in what gets built next. If that's you, .
Tell us the problem.
We'll tell you the
Honest number.
A short guided intake — what you're building, where it stands, what's in the way. In return: a real cost range and what moves it, before any call happens. No proposal theatre, no surprise zeroes.